Competitive Intelligence – Advanced Intelligence



  • Identify the key players on a local regional, national or international basis by sales, advertisers and revenue

  • Monitor existing and new publishers for emerging products and traffic spikes by specific filters

  • Real time benchmarking data on market shares by verticals, categories and geography

  • Action-oriented reporting to inform organizational decisions

Market Analysis – Make Informed Business Decisions



  • Understand real time threats and opportunities in your markets by verticals

  • Informed recommendations on how to go to market tailored to your business requirements including how best to align sales forces

Prospective Client Lists – "Sales Mapping"



  • Identify high volumes of qualified leads, lead contact information lead identification, market prioritization

  • Advertiser analysis to determine highest profitability clusters within your business

  • Obtain lead lists of advertisers determined most profitable to your business

  • Map out solid cross sell opportunities based on industry wide analysis

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Learn how DAI can help you uncover your local media landscape.